AI Insights · Timothy · July 2023
Top 5 iOS Tax Preparation and Planning Apps in the US for Q2 2023
Discover the performance trends of the top 5 tax preparation and planning apps on iOS in the United States during Q2 2023, based on data from Sensor Tower.
During the second quarter of 2023, the top five tax preparation and planning apps on iOS in the United States showed varied performance trends. Here's a closer look at how these apps performed in terms of weekly downloads, revenue, and active users.
TurboTax: File Your Tax Return from Intuit Inc. saw a significant peak in weekly downloads, reaching approximately 206K in mid-April. However, downloads declined steadily afterward, settling around 6.5K by the end of June. The app's weekly revenue experienced slight fluctuations, peaking at $20 in mid-April and mid-May. Active users also saw a surge, peaking at 960K in mid-April, before gradually declining to 428K by the end of June.
IRS2Go by the Internal Revenue Service maintained a consistent performance in weekly downloads, peaking at 56K in mid-April before gradually declining to around 11K by the end of June. The app's active users peaked at 1.1M in mid-April and then saw a slight decline, ending the quarter with approximately 854K active users.
MyBlock from HRB Tax Group, Inc. experienced a notable increase in weekly downloads, peaking at 42K in mid-April. Downloads then decreased, ending the quarter at around 2.7K. Active users followed a similar trend, peaking at 91K in mid-April and gradually declining to 38K by the end of June.
H&R Block Tax Prep: File Taxes, also by HRB Tax Group, Inc., saw a significant rise in weekly downloads, reaching nearly 20K in mid-April. However, downloads dropped off, ending the quarter with just 64 downloads. Active users peaked at 18K in mid-April and decreased steadily to around 2.6K by the end of June. The app's weekly revenue showed minor fluctuations, peaking at $15 at the beginning of the quarter.
个人所得税 from the State Administration of Taxation saw modest weekly downloads, peaking at approximately 3.7K in late May. Active users showed a stable trend, peaking at 24K in late June, with a consistent performance throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
